vendredi 23 février 2007

VENTE PRIVE

Really a very interesting MKT Solution, Vente Prive was created some years ago but it is actually one of the Succesful Marketing web pages in Internet, specially in France.
One of the most original ideas was to give the opportunity to buy with them, only to people who knew somebody that previously bought or at least knew what "VENTE PRIVE" means.
Actually, everyday we recieve a lot of span mails that of course we don't open scared of virus or simply because we are sure that there is nothing interesting inside.
VENTE PRIVE asures that a mail sent is a mail open because they are your friends,your relatives or somebody you know who sents the invitation that is neccesary to buy, of course if somebody from your influence wants to share this kind of things with you, for sure it is interesting.
This is one of succesful ideas, then, you can enjoy with the luxury and design articles you can buy half of their price, even less and also that is sent to your house.
they make easy and cheap, something everbody needs and coming from the beginning that you should trust, something you like makes you part of it.

VENTEE PRIVEE, also will in the nearly future become International, with a very well thought strategy, they will start with Germany and Spain where they are sure, from the very begining they will succed due to the economic situation and also a culture adapted to new tendences.

In England and Italy they will attend a little bit more, they are markets, because of their currency or because they think they are not ready.

the Strategy they followed made then go from more or less 36 Million € to 110 Millions in only 1 year, from 2005 to 2006 and they had more than 1.600.000 visitors all of them interacting between them, don't forget that to become a VENTE PRIVEE member is only possible if somebody else sends to you an invitation.

their development is not only based in the Internacionalitation, they just bought a new center in order to increase their capacity, even when one of their faults is that just after one month you will recieve your boughts

VENTE PRIVEE also cares about the suppliers, they recomend them not more than two sales each year in order not to become a soldes company and keep their luxury image. they also help to keep this image with the presentations they make, very easy ones but they are capable to show what the firm wants to represent.

and finally....all of this to get discounts from 30 to 70%, so the clients are really satisfied....they are the kings and queens every sale.



Nadine

Epiphane

Paco

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